Rivoli launches Zeiss Vision Center in Dubai and Doha – News


Both stores will offer AI-powered eye care to customers in the GCC region

Published: Fri, Sep 30, 2022, 8:30 PM

Last update: Fri Sep 30, 2022 9:55 PM

Rivoli Vision, part of the renowned Rivoli Group – a market leader in the region’s luxury lifestyle retail segment – has launched a brand new concept store in the eyewear sector.

He opened the Zeiss Vision Center in the Dubai Hills Mall in Emaar and Doha Festival City, Qatar.

Rivoli Vision, which operates more than 85 stores with state-of-the-art eye care facilities in four concepts, partners exclusively with Zeiss, a leading technology company based in Germany and operating in the field of optics and optoelectronics.

The collaboration between Rivoli Vision and Zeiss was inked last year.

The alliance, which integrates Zeiss’ technologically advanced products and services into all of its eyewear concept stores, promises Rivoli Vision customers a new, sophisticated 360-degree eye care experience.

Subbaiah AP, director of Rivoli Vision, explained the importance of the joint venture.

“Improving customer satisfaction has been our hallmark over the years. This concept considers both medical and aesthetic perspectives when it comes to selecting the right eyewear for our customers. Zeiss’ unique nine-step process will determine the perfect eyewear solution for each customer. With guidance from expertly trained optical professionals, customers will be able to experience truly individual customization of their optical needs.


Baudouin Series, Managing Director of Zeiss Vision Care Middle East and Africa (MEA), said: “Vision needs differ from person to person, and we are committed to providing customers who come to vision centers Zeiss a state of the art, digitized and customer-centric experience. Detailed and in-depth consultations are brought together thanks to the most accurate eye tests, and even the use of artificial intelligence thanks to the Zeiss VISUFIT 1000 digital centering platform. The artificial intelligence (AI) used in the platform, thanks to to its nine built-in cameras, can generate precise three-dimensional images of a customer’s face – an avatar – which makes it possible to virtually try on thousands of different frames.

The AI ​​platform will help the eye care professional advise customers on the most suitable frames from a wide selection of eyewear brands and also allow them to view the frames from different angles, change the color, compare them simultaneously and try out different coatings and sun tints. .

These vision centers will also offer exclusive brands such as Klenze & Baum, Komorebi, MARKUS T and Andy Wolf, as well as the latest collections from brands such as Cartier, Montblanc, Gucci, Haffmans & Neumeister, Monogram and Lindberg.


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