Rivoli Vision launches the region’s first ZEISS VISION CENTER in the United Arab Emirates and Qatar


Rivoli Vision, the eyewear division of the Rivoli Group; one of the largest luxury watch and eyewear retailers in the GCC region, has launched a brand new concept store in the eyewear segment – ZEISS VISION CENTER – in the lower Gulf region. With two stores now open in Dubai Hills Mall, UAE and Doha Festival City, Qatar, the latest introduction is part of an exclusive partnership with ZEISS – the internationally renowned technology company based in Germany and operating in the field of optics and optoelectronics.

The opening of the ZEISS VISION CENTER follows the announcement of a strategic partnership between Rivoli Group and ZEISS in November last year. The alliance, which integrates ZEISS’ technologically advanced products and services into all of its eyewear concept stores, promises Rivoli Vision customers a new, sophisticated 360-degree eye care experience. The associations’ innovative offer was further expanded with the launch of the region’s first ZEISS VISION CENTERS.

Subbaiah AP, director of Rivoli Vison, added; “ZEISS VISION CENTER offers a unique eyewear retail concept through our partnership with ZEISS. As part of our efforts to offer highly advanced products and services, this concept considers both medical and aesthetic perspectives when it comes to selecting the right eyewear for our customers. Using its innovative optical technology, ZEISS’ unique 9-step process will determine the perfect eyewear solution for each customer. With guidance from expertly trained optical professionals, customers will be able to experience truly individual customization of their optical needs.

Baudouin Series, Managing Director of ZEISS Vision Care Middle East and Africa, also added; “Visual needs differ from person to person, and we are committed to providing customers who come to ZEISS VISION CENTER with a cutting-edge, digitized and customer-centric experience. Detailed and in-depth consultations are brought together thanks to the most precise eye tests, and even the use of artificial intelligence thanks to the digital centering platform ZEISS VISUFIT 1000. The AI ​​used in the platform, thanks to its 9 cameras can generate precise three-dimensional images of customers’ faces – an avatar – which allows virtually thousands of different frames to be tried on.

The AI ​​platform will help the eye care professional advise the customer on the most suitable frames from a wide selection of eyewear brands and will also allow the customer to view the frames from different angles, change the color, compare them simultaneously and try out different coatings and sun shades.

The ZEISS VISION CENTER in Dubai and Doha will also feature exclusive brands such as Klenze & Baum, Komorebi, MARKUS T and Andy Wolf, as well as the latest collections from brands such as Cartier, Montblanc, Gucci, Haffmans & Neumeister, Monogram and Lindberg . .


About Rivoli Vision

Delivering world-class eye care through eyewear retail concepts – AVANTI, ZEISS VISION CENTER, Rivoli EyeZone and Style 88; Rivoli Vision is the specialized eyewear division of the Rivoli group. There are currently over 85 stores in operation with state-of-the-art eye care facilities across the four concepts, with another 15 stores expected to open soon – the total number is expected to exceed 100 stores by 2023.

About the Rivoli Group

Since 1988, the Rivoli Group has forged a strong position in the fast growing retail environment in the United Arab Emirates and the Lower Gulf States to become one of the largest luxury lifestyle retailers. in the Middle East, offering a wide range of product categories ranging from watches, writing instruments, leather accessories, giftware and eyewear. Combining these luxury and lifestyle brands with impeccable service, the Rivoli Group has set new standards of retail excellence in the region by establishing retail concepts such as Rivoli Prestige, Rivoli, Hour Choice, Avanti, Rivoli EyeZone and Style 88.


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